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Amplitude Experiment

The Experimentation Platform for Product Teams.

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Overview

Amplitude Experiment is an A/B testing and feature flagging solution that is deeply integrated with Amplitude's leading product analytics platform. This allows product teams to design, deliver, and analyze experiments using their existing behavioral data and user cohorts. The focus is on using rich analytics to inform and measure the impact of every experiment.

✨ Key Features

  • A/B/n Testing
  • Feature Flags
  • Integration with Amplitude Analytics
  • Targeting with behavioral cohorts
  • Identity resolution for cross-platform experiments
  • Programmatic and sequential testing

🎯 Key Differentiators

  • Seamless integration with a top-tier product analytics platform
  • Ability to use rich behavioral cohorts for targeting
  • Unified platform for insights, experimentation, and delivery
  • Strong focus on product-led growth

Unique Value: Amplitude Experiment closes the loop between product analytics and experimentation, allowing teams to form hypotheses, run tests, and analyze results all within a single, unified platform.

🎯 Use Cases (4)

Testing the impact of new product features on user behavior Optimizing user onboarding and activation flows Personalizing the user experience based on analytics cohorts Running experiments on both client-side and server-side

✅ Best For

  • SaaS product feature experimentation
  • Fintech app user journey optimization
  • Media platform content discovery testing

💡 Check With Vendor

Verify these considerations match your specific requirements:

  • Companies not using or planning to use Amplitude for product analytics.

🏆 Alternatives

Optimizely LaunchDarkly Split Statsig

Unlike standalone testing tools that require separate data instrumentation and analysis, Amplitude Experiment is built on your existing analytics foundation, eliminating data silos and providing richer insights into the 'why' behind your experiment outcomes.

💻 Platforms

Web iOS Android Server-side

✅ Offline Mode Available

🔌 Integrations

Amplitude Analytics Segment mParticle Snowflake Databricks LaunchDarkly API

🛟 Support Options

  • ✓ Email Support
  • ✓ Live Chat
  • ✓ Dedicated Support (Growth tier)

🔒 Compliance & Security

✓ SOC 2 ✓ HIPAA ✓ BAA Available ✓ GDPR ✓ ISO 27001 ✓ SSO ✓ SOC 2 Type II ✓ ISO 27001 ✓ HIPAA ✓ GDPR

💰 Pricing

Contact for pricing
Free Tier Available

Free tier: Included in the free Amplitude Analytics plan

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