LiveRamp Safe Haven
The Trust Infrastructure for a New Era.
Overview
LiveRamp Safe Haven is a neutral and privacy-first environment that enables brands, publishers, and partners to collaborate on data for audience building, measurement, and insights. It consists of two main environments: one for marketers for audience tasks and another for data scientists for advanced analytics. The platform is built on a foundation of identity resolution using RampID to pseudonymize data.
✨ Key Features
- Identity resolution with RampID
- Granular data permissioning and controls
- Separate workspaces for marketers and data scientists
- Built with Google BigQuery for scalability and security
- Neutral connectivity infrastructure
- Advanced analytics and modeling tools
🎯 Key Differentiators
- Strong foundation in identity resolution (RampID)
- Neutral platform, not tied to a specific media or cloud provider
- Established ecosystem of partners
Unique Value: Enables privacy-first data collaboration powered by best-in-class identity resolution, allowing businesses to build a more accurate view of their customers safely and securely.
🎯 Use Cases (5)
✅ Best For
- CPG brands collaborating with retailers for shopper insights
- Publishers creating privacy-safe data partnerships
💡 Check With Vendor
Verify these considerations match your specific requirements:
- Companies without a need for robust identity resolution
- Simple, two-party data sharing without complex analytics
🏆 Alternatives
Offers deeper identity resolution capabilities than many other clean rooms, which is critical for accurate measurement and audience building in a cookieless world.
💻 Platforms
🔌 Integrations
🛟 Support Options
- ✓ Email Support
- ✓ Live Chat
- ✓ Phone Support
- ✓ Dedicated Support (Custom tier)
🔒 Compliance & Security
💰 Pricing
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