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Shopify Email

Email marketing made for commerce.

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Overview

Shopify Email is the official email marketing app from Shopify, designed to help merchants create, send, and track email campaigns directly from their Shopify admin. It focuses on simplicity and ease of use, with templates that automatically pull branding, products, and pricing from the user's store.

✨ Key Features

  • Directly in Shopify Admin
  • Branded Email Templates
  • Customer Segmentation
  • Campaign Tracking & Analytics
  • Basic Automations

🎯 Key Differentiators

  • Completely free for up to 10,000 emails/month
  • Native integration within Shopify
  • Extreme simplicity and ease of use

Unique Value: Offers a completely free and seamlessly integrated way for Shopify merchants to run basic email marketing campaigns.

🎯 Use Cases (4)

Sending promotional newsletters Announcing new products or sales Basic welcome email automation Contacting specific customer segments

✅ Best For

  • New Shopify merchants and small businesses needing a simple, free, and integrated way to start email marketing.

💡 Check With Vendor

Verify these considerations match your specific requirements:

  • Businesses requiring advanced automation, A/B testing, or multi-channel marketing features.

🏆 Alternatives

Seguno Mailchimp Omnisend

It is far less feature-rich than any third-party alternative but is unbeatable for cost and convenience for simple use cases.

💻 Platforms

Web (within Shopify)

🔌 Integrations

Shopify

🛟 Support Options

  • ✓ Email Support
  • ✓ Live Chat
  • ✓ Phone Support
  • ✓ Dedicated Support (Shopify Plus tier)

🔒 Compliance & Security

✓ SOC 2 ✓ GDPR ✓ ISO 27001 ✓ SSO ✓ Part of Shopify's overall compliance

💰 Pricing

Contact for pricing
Free Tier Available

Free tier: 10,000 free emails per month.

Visit Shopify Email Website →