Acquia CDP
The Open Digital Experience Platform.
Overview
Acquia CDP (formerly AgilOne) is a customer data platform that provides a unified, 360-degree view of the customer. It's designed for enterprise brands to help them understand customer behavior, predict intent, and deliver personalized experiences across all channels.
✨ Key Features
- Unified Customer Profiles
- Machine Learning and Predictive Analytics
- Audience Segmentation
- Omnichannel Journey Orchestration
- Data Governance and Security
- Open and Extensible
🎯 Key Differentiators
- Open platform and commitment to open source
- Strong integration with Drupal and the Acquia ecosystem
- Enterprise-grade machine learning capabilities
Unique Value: Provides an open and flexible CDP that empowers enterprises to create a single view of the customer and deliver personalized experiences.
🎯 Use Cases (4)
✅ Best For
- Creating a single customer view for complex enterprises
- Powering personalized experiences on Drupal-based websites
- Improving marketing effectiveness with predictive insights
💡 Check With Vendor
Verify these considerations match your specific requirements:
- Small and medium-sized businesses
- Companies not using or planning to use Drupal
🏆 Alternatives
Offers a more open and less vendor-locked-in approach compared to some of the large marketing clouds, especially for Drupal users.
💻 Platforms
🔌 Integrations
🛟 Support Options
- ✓ Email Support
- ✓ Live Chat
- ✓ Phone Support
- ✓ Dedicated Support (Varies tier)
🔒 Compliance & Security
💰 Pricing
Free tier: NA
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